Chris Cochella, Brackitz Inventor and Founder

Chris Cochella, Brackitz Inventor and Founder


A big fan of the basic wooden block, scientist/dad, Chris Cochella spent many hours building with his young children. But the more they played, the more Chris realized that his kids’ imaginations overflowed with wild ideas that just couldn’t be executed with traditional blocks. 

After much experimentation and testing, Chris designed Brackitz. His plank and connector system is simple enough for young children to manipulate and revolutionary in its ability to connect anywhere, at any angle, enabling builders of all ages to literally design any structure they can imagine. From simple to complex, small scale to larger-than-life, gravity-defying, 3-D structures, Brackitz puts real-life art, math, science, architectural, and engineering principles into play. And with Brackitz, kids’ creations are durable – even portable – so no more crying over bumped blocks. 


We want to leave a positive impact on the world through education and creativity. We want to inspire others to play, learn, and grow. We're confident in the power of creativity and learning at a young age. We're creative, imaginative, artistic, and inventive.  We pride ourselves in helping others create, learn, and grow by facilitating their creativity through building. We create Creative Heroes.


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